The Platform Value to Yotpo:
- Cross-Sell Opportunities:
A unified platform makes it easier to upsell and cross-sell complementary products to existing customers. - Reduced Churn:
Customers are more likely to stay engaged with Yotpo when all their solutions are centralized. - Faster Time-to-Market:
With a shared infrastructure, launching new features or products becomes faster and more efficient. - Efficient Maintenance:
Consistent design and development practices reduce duplication and streamline updates across the platform.
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As Yotpo evolved into a single platform, our design team faced a challenge. With different teams working on different products, we started to see inconsistencies in how things looked and felt. This could confuse our customers and make our platform seem less polished.
We knew we needed a solution. That's why we decided to build a unified design system. - Make everything look and feel consistent
- Boost teamwork: Designers, developers, and everyone else will work together more smoothly.
- Increase efficiency: We'll have a library of ready-to-use components, so we don't have to reinvent the wheel.
- Make our platform accessible to everyone
Yotpo, Email & SMS multi-message
App UX/UI. Prototyping. Usability Testing
