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Invertex


App UX/UI . Launch pad





CLIENT

Invertex                                   

ROLE

UX/UI App design

TEAM

Shira Natovich (Product Design Team Lead), Nir Ness (Product Manager), Eliran Sharabi (IOS developer), Idan Shtenklaper (IOS developer).

AGENCY                                      

Tingz by Codeoasis                  

YEAR

2016    

PLATFORMS

IOS

Overview


Invertex is a small and exciting startup recently acquired by Nike. With a short process of capturing, their app recommends people to know their exact shoe size in a specific model of shoes. With a unique algorithm, their product presents a 3D model of the user’s feet and offers to shop for suitable shoes online or even when they visit stores.






Objective


Creating a white-label product that can fit to a variety of brands like SAS, NIKE, Famous Footwear and much more. 
Create an improved e-commerce experience, with an easy and simple interface.

My role – Working closely with the product manager and the UX team leader as well as directly working with the client, I designed the user interface. In addition, I worked directly with the in-house dev team.

White label color

SAS shoes

Famous Footwear



User Flow






Screens UI Design
















In-store Launch Pad


In addition to the smartphone app, the in-store launch pad helps people measure their perfect size for each pair of shoes and helps shorten the measurement time in the store.
This device is used in a variety of shoe stores; that's why I chose neutral colors to suit every brand.


My Recent Works